Buzz Marketing-Alternative Media, Alternative Ideas

buzzmarketing.com - Buzz Marketing - Book - Penguin/Portfolio - Marketing Book of the decade
Buzz marketing embraces a pull vs. push strategy. We leverage your marketing dollars by out-thinking, not by out-spending. The bedrock of everything we believe... centers around a word-of-mouth foundation, not an advertising foundation.

Pull vs. Push

 

Most marketing, advertising, and PR follows a "push" strategy.

No one enjoys marketing that pushes you (pure advocacy).

Buzz marketing, however, is completely different.

Buzz marketing creates a "pull."


We take the path less traveled
 

Buzz marketing is:  

capturing attention of consumers and the media to the point where talking about your brand becomes entertaining, fascinating, and newsworthy.

 

starting conversations.

Out-Think vs. Out-Spend

 
Buzz marketing leverages your budget four-fold to forty-fold.

We've spent millions of dollars marketing with and without buzz.

We know what works and what doesn't.

Buzz marketing works... we've gotten wealthy doing it.

Let us launch your product with the same success.

Mark Hughes
Yes. Get Buzzmarketing now.
Mark Hughes     $17.00

Word-Of-Mouth

 
Most Fortune 500 companies have forgotten about it.

The cornerstone of our philosophy rests on it.

It's the oldest, most effective form of marketing on earth.

How do we get people talking about your brand?

Click here to discover the six secrets from Chapter 13 of Buzzmarketing?

Everything we do is geared towards getting people talking about your brand, and getting the media writing about your brand.

McKinsey on Buzz

 
  54 percent of sales are affected by buzz or lack thereof, according to a 2001 McKinsey Report.

Motion pictures and broadcasting are two of the categories a 2001 McKinsey report found to be largely driven by buzz.

Along with entertainment... toys, sporting goods, and fashion are all heavily influenced by word-of-mouth, and the McKinsey report concludes that buzz isn't something that just happens but is more often the result of shrewd marketing.



Work Different

 
We don't think like normal advertising, marketing, and PR people.

We defy convention, and we're certifiable.

We also have MBA's from Columbia, Wharton, etc.

We establish relationships with brands that have moxie.

We out-think...we don't out-spend.


Get your Buzzmarketing book on Amazon.

Ordering 25+ copies of Buzzmarketing?
Convenient billing, volume discounts.
Call Meg Bacik at 800-236-7323 x206

Or email


Top Ten Business Books
of the Year



Buzz University September 26th, 2008 NYC - Limited Seating

Contact Us
P.O. Box 98 Swarthmore, PA 19081
phone: 610-543-0899

Business Speaker Colorado
Branded Entertainment
Top Motivational Speakers
Mark Hughes
Buzz Marketing Agencies Compared
Professional Speakers Business
Malcolm Gladwell Speaker Comparison
Las Vegas Business Speaker
InkHughes - Newspaper Consultant

Buzz Marketing on Amazon