Pull vs. Push
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Most marketing, advertising, and PR follows a "push" strategy.
No one enjoys marketing that pushes you (pure advocacy).
Buzz marketing, however, is completely different.
Buzz marketing creates a "pull."
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Buzz marketing is:
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capturing attention of consumers and the media
to the point where talking about your brand
becomes entertaining, fascinating, and newsworthy.
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| starting conversations |
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Out-Think vs. Out-Spend
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Buzz marketing leverages your budget four-fold to forty-fold.
We've spent millions of dollars marketing with and without buzz.
We know what works and what doesn't.
Buzz marketing works... we've gotten wealthy doing it.
Let us launch your product with the same success.
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Word-Of-Mouth
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Most Fortune 500 companies have forgotten about it.
The cornerstone of our philosophy rests on it.
It's the oldest, most effective form of marketing on earth.
How do we get people talking about your brand?
Click here to discover the six secrets from Chapter 13 of Buzzmarketing
Everything we do is geared towards getting people talking about your brand, and getting the media writing about your brand.
Period.
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Work Different
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We don't think like normal advertising, marketing, and PR people.
We defy convention.
We also have MBA's from Columbia, Wharton, etc.
We establish relationships with brands that have moxie.
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