Online Advertising Agency

We are a boutique online advertising agency for no more than 3 clients spending $500k+ per month. Our history includes:

  • 8 million customers in 3 years for eBay’s Half.com
  • Buying media for NASDAQ traded company doing 18 million downloads/yr
  • Online advertising agency for $8 billion NYSE traded client selling $230+ million/yr in property
  • 9% better media ROI for NYSE traded weight loss client vs. prior online advertising agency

Online Media Efficiency

We buy online media with ROI efficiency.  We’re saving one client $2 million/yr now.

Test us side-by-side against any other online advertising agency. 

We buy and manage:  network, affiliate, SEM/PPC.

We evaluate: 

  • Cost-per-action
  • ROI per dollar spent
  • Lifetime Value per media source and per keyword

We outperform any other online advertising agency.  Bar none.

Proprietary Tracking – C3 Metrics

We architected & developed our own tracking technology (C3 Metrics).

C3 solves these problems better than 3rd party ad servers:

  • Last click attribution vs. Originator, Assist, and Converter
  • Differentiating new vs. returning customers
  • Google’s technology flaw crediting only the last clicked search term
  • Confusing and flawed analytics

C3 Metrics prevents over-counting from multiple pixel firings, and reduces media cost by as much as 36% in the first 6 weeks.

C3 Metrics is offered to qualifying clients of our online advertising agency at a preferred client discount.

Business Partners

The bottom line for us is the bottom line for you.

Yes you’ll yield better media ROI with us buying, and with our C3 Metrics tool.

But beyond being your online advertising agency, we’re business partners.

Before doing anything, we immerse ourselves in your company with our 4i process.

We bring insight to business with a team of people having:  Fortune 100 experience, books published in 14+ languages.  People who know how to perform.

In addition to our media expertise and our proprietary C3 Metrics technology…this is our value-add.

Yes, let's talk...

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"Mark Hughes is one of the most resourceful minds and creative marketers in the industry..."
- Bill Cobb, fmr President, eBay North America


"...a master of buzz with a creative approach to big bang ideas and media"
-Phyllis Wasserman, Staples former Senior Vice President of Advertising