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Looking for event speakers with breakout books, $300 million dollar track records, and speeches to electrify your audience?
Mark Hughes will make your short list of event speakers.
Time magazine calls Hughes the man behind “one of the greatest publicity coups in history.”
He took a no-name brand and literally put it on the map like no other. He convinced the 350 person Oregon town of Halfway, to rename itself to Half.com, Oregon that is. Renaming a town after a brand, as crazy as it may seem, has a method to its madness.
The payoff? eBay bought Half.com for $300 million dollars merely six months later.
Event Speakers Should Have Track Records (8 million Customers and $300 million Dollars)
Hughes’ specialty is word-of-mouth and buzz marketing (desired by many, but grasped by few). In less than three years, he built Half.com to 8 million customers. Ask your other event speakers if they have the same track record.
Event Speakers Should Have Top Ten Business Books
The London School of Economics calls his book “worth its weight in marketing gold.” Titled "Buzzmarketing" from publisher Penguin/Portfolio, Hughes book has been praised by business moguls like the former editor of The Wall Street Journal, the former CEO of Dow Jones, the former Chief Marketing Officer of Pepsi-Cola, and Steve Forbes. A who’s who of accolades rarely found in a sea of event speakers.
London’s Financial Times proclaimed his book one of the Best Business Books of the Year along with Freakonomics. Fast Company called the book one of "The Ten Best Business Reads of the year" when first published in 2005. How many other event speakers have their book published in 12 languages?
Event Speakers Should Have Energy You Can Drink
As one of the ‘edge-of-your-seat’ event speakers, Hughes informs and entertains with an energy you can almost drink. Your attendees can use practical concepts the next day of work. His speaking agent is the former agent for another one of the industry’s prolific event speakers, Malcolm Gladwell.
Event Speakers Should Have An Amazing Resume
Hughes’ career spans blue-chip companies like: PepsiCo's Pizza Hut Division (NYSE: YUM), Pep Boys (NYSE: PBY), American Mobile Satellite (transformed to XM Satellite Radio – NASDAQ: XMSR), and eBay’s Half.com (NASDAQ: EBAY). He holds his MBA in from Columbia Business School in New York City.
Are you ready for Mark Hughes to be one of your most memorable event speakers?
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