Buzz Marketing Agencies…there are many.

But no one else has written the book on Buzz Marketing.

Our clients include:

  • Johnson & Johnson (Tylenol PM)

  • GlaxoSmithKline (Levitra)

  • Kimberly-Clark (DIY)

  • Black & Decker

  • The next new search engine (Hakia)





"Mark Hughes is one of the most resourceful minds and creative marketers in the industry..."
- Bill Cobb, fmr President, eBay North America


"...a master of buzz with a creative approach to big bang ideas and media"
-Phyllis Wasserman, Staples former Senior Vice President of Advertising


"Hughes is the authority on buzz marketing"
- Jim Corboy, VH1-MTV Networks
former Senior Vice President of Marketing


"There's fake corporate marketing and then there's real marketing. This is the real stuff for real people."
-Ben Cohen, Co-founder, Ben & Jerry's


"Buzzmarketing works. It's not just a nice-to-have, it's a must-have!"
-Brian Swette, former Chief Marketing Officer, Pepsi-Cola; former COO, eBay


Pull vs. Push

Most buzz marketing agencies still follow a "push" strategy.

No one enjoys marketing that pushes you (pure advocacy).

We at Buzzmarketing, however, follow a completely different strategy.

Buzzmarketing creates a "pull."


Out-Think vs. Out-Spend

Buzzmarketing leverages your budget four-fold to forty-fold.

We've spent millions of dollars marketing with and without buzz.

We know what works and what doesn't.

Buzzmarketing works... we've gotten very wealthy doing it in prior lives.

Let us launch your product with the same success.


Word-Of-Mouth

Most Fortune 500 companies have forgotten about it.

The cornerstone of our philosophy rests on it.

It's the oldest, most effective form of marketing on earth.

How do we get people talking about your brand?

Click here to discover the six secrets from Chapter 13 of BuzzMarketing? (download the pdf here)

Of all buzz marketing agencies, there’s nobody better at understanding the dynamics of  conversations.  Why people talk.  What people talk about.  How to start conversations.

Everything we do is geared towards getting people talking about your brand, and getting the media writing about your brand.

Period.


Work Different

We don't think like normal buzz marketing agencies.

Think about the website you're on now…it’s Buzzmarketing.com

Think about the book, Buzzmarketing from Penguin.  Our CEO wrote the book.

We are the authority: We have MBA's from Columbia, Wharton, etc.

We establish relationships with brands that have moxie.


Why Buzzmarketing vs. Other Buzz Marketing Agencies

All agencies are different and we respect that.

Our approach is all about pull.

You’ll find other buzz marketing agencies that have panels of people.

They will buzz for you.  You pay a fee.

When it comes right down to it, a panel is almost like a direct mail database: Buy a list....push a button....But if it’s that easy, is it really that effective?

Bottom line…most buzz marketing agencies still push.

Creating a pull has more organic value and creates longer-lasting buzz.


Think Apple:

Sales (000), Source:  Annual Report Data 1980-1994