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If you’re looking for business marketing speakers with a $300 million dollar track record and a breakout book…Mark Hughes might make it on your short list.
Some call him the $300 million dollar man, but Time magazine calls Mark Hughes the marketer behind “one of the greatest publicity coups in history.”
He took a brand from nothing and literally put it on the map…by convincing the 350 person town of Halfway, Oregon to rename itself to Half.com, Oregon.
The payoff?? eBay bought Half.com six months later for $300 million dollars.
As one of the most energetic business marketing speakers, Hughes’ specialty is word-of-mouth and buzz marketing.
Business Marketing Speakers Should Have A Top Ten Business Book
The London School of Economics dubs his book Buzzmarketing (Penguin/Portfolio) “worth its weight in marketing gold.” His book also receives praise from business moguls like these: the former Chief Marketing Officer of Pepsi-Cola, the former editor of The Wall Street Journal, the co-founder of Ben & Jerry’s Ice Cream, and Steve Forbes of Forbes magazine. Hard to find accolades for business marketing speakers.
London’s Financial Times named Hughes’ book one of the “Best Business Books of the Year” amongst others including Freakonomics. Fast Company called his book one of "The Ten Best Business Reads of the year" in its first printing. Ask yourself which other business marketing speakers have their books published in 11 different languages.
Business Marketing Speakers Should Have Energy You Can Drink
In an era of marketing turmoil, Mark Hughes opens his secrets of word-of mouth and buzz marketing in an informative, easy-to-follow manner…with energy never seen before in typical business marketing speakers. As a former radio talk show host, Hughes combines the energy from talk radio with the practical hands-on experience of buzz marketing which he used to create buzz for Half.com’s $300 million dollar windfall.
Business Marketing Speakers Should Have An Amazing Resume
Hughes’ speaking scores speak for them self (40% better than Sergio Zyman, the former CMO of Coca-Cola) but most importantly, your attendees will begin using his concepts the very next day. Tom Neilssen, his speaking agent, is the former agent for one of the most prolific business marketing speakers, Malcolm Gladwell.
Mark’s career spans blue-chip companies from PepsiCo's Pizza Hut Division (NYSE: YUM), to Pep Boys (NYSE: PBY), to American Mobile Satellite (morphed to XM Satellite Radio – NASDAQ: XMSR), and of course eBay’s Half.com (NASDAQ: EBAY). Mark holds his MBA from one of the Top Ten institutions: Columbia Business School.
Word-of-mouth and creating buzz is today’s marketing currency for some the most successful companies. Are you ready to have Mark Hughes make this your most memorable event?
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